No, it doesn’t stand for “Are you mad”, rather, it stands for “Are you making a difference”.
Personally, I love the acronym because I do get asked if I’m mad at times – when I tell people I run a social enterprise, do large scale projects and/or contribute to initiatives for free (because I find it a good cause plus it falls under my social enterprise’s mission and vision).
With this new definition, I can reply to these naysayers that I am indeed MAD – Making a Difference.
So, RuMAD? I know I am,
Note: I didn’t invent the acronym, I chanced upon it from another social enterprise going by the same name.